Udemy - Market Research - Marketing Psychology and Consumer Behavior


Udemy - Market Research - Marketing Psychology and Consumer Behavior
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02/10/22 at 9:31pm GMT+1
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1.2 GB in 93 files

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523a2bd3f9610cb92d76f242a8df730e59ce83f9


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  • Udemy - Market Research - Marketing Psychology and Consumer Behavior
  • icon ~Get Your Files Here !/1. Introduction and welcome/1. Introduction and welcome to the course.mp4 35 MB
    icon ~Get Your Files Here !/1. Introduction and welcome/1. Introduction and welcome to the course.srt 2.3 KB
    icon ~Get Your Files Here !/1. Introduction and welcome/2. Consumers and people behave differently than they say.mp4 44.1 MB
    icon ~Get Your Files Here !/1. Introduction and welcome/2. Consumers and people behave differently than they say.srt 12.9 KB
    icon ~Get Your Files Here !/1. Introduction and welcome/2.1 Difference in what consumers say and do.pdf 730.3 KB
    icon ~Get Your Files Here !/1. Introduction and welcome/3. Starting to identify our target market and getting over initial assumptions.mp4 25.2 MB
    icon ~Get Your Files Here !/1. Introduction and welcome/3. Starting to identify our target market and getting over initial assumptions.srt 8.3 KB
    icon ~Get Your Files Here !/1. Introduction and welcome/3.1 Starting to research our target market.pdf 407.6 KB
    icon ~Get Your Files Here !/10. Psychology principles used in marketing/1. Introduction to marketing psychology.mp4 6.6 MB
    icon ~Get Your Files Here !/10. Psychology principles used in marketing/1. Introduction to marketing psychology.srt 1.9 KB
    icon ~Get Your Files Here !/10. Psychology principles used in marketing/1.1 Second part of the course - marketing psychology.pdf 296.3 KB
    icon ~Get Your Files Here !/10. Psychology principles used in marketing/2. The extent of emotion in marketing, sales, and buying.mp4 23.7 MB
    icon ~Get Your Files Here !/10. Psychology principles used in marketing/2. The extent of emotion in marketing, sales, and buying.srt 5.3 KB
    icon ~Get Your Files Here !/10. Psychology principles used in marketing/2.1 Story of the guy who lost emotion.pdf 449.8 KB
    icon ~Get Your Files Here !/10. Psychology principles used in marketing/3. AIDA.mp4 23.4 MB
    icon ~Get Your Files Here !/10. Psychology principles used in marketing/3. AIDA.srt 5.7 KB
    icon ~Get Your Files Here !/11. The psychological principle of Social Proof in business and marketing/1. Social proof theory introduction.mp4 80.8 MB
    icon ~Get Your Files Here !/11. The psychological principle of Social Proof in business and marketing/1. Social proof theory introduction.srt 8.8 KB
    icon ~Get Your Files Here !/11. The psychological principle of Social Proof in business and marketing/2. Awards for social proof.mp4 27.7 MB
    icon ~Get Your Files Here !/11. The psychological principle of Social Proof in business and marketing/2. Awards for social proof.srt 3.6 KB
    icon ~Get Your Files Here !/11. The psychological principle of Social Proof in business and marketing/3. Testimonials.mp4 61.5 MB
    icon ~Get Your Files Here !/11. The psychological principle of Social Proof in business and marketing/3. Testimonials.srt 8.2 KB
    icon ~Get Your Files Here !/11. The psychological principle of Social Proof in business and marketing/4. Publicity and featured in.mp4 9.5 MB
    icon ~Get Your Files Here !/11. The psychological principle of Social Proof in business and marketing/4. Publicity and featured in.srt 2 KB
    icon ~Get Your Files Here !/12. The psychological principle of Scarcity in business and marketing/1. How to use discounts to boost sales.mp4 32.8 MB
    icon ~Get Your Files Here !/12. The psychological principle of Scarcity in business and marketing/1. How to use discounts to boost sales.srt 6.4 KB
    icon ~Get Your Files Here !/12. The psychological principle of Scarcity in business and marketing/2. Scarcity - learn to manufacture scarcity and get people to buy now.mp4 26.5 MB
    icon ~Get Your Files Here !/12. The psychological principle of Scarcity in business and marketing/2. Scarcity - learn to manufacture scarcity and get people to buy now.srt 4.7 KB
    icon ~Get Your Files Here !/13. Additional marketing psychology/1. Reciprocity principle - based on cooperation - free or extra value.mp4 17.8 MB
    icon ~Get Your Files Here !/13. Additional marketing psychology/1. Reciprocity principle - based on cooperation - free or extra value.srt 5.3 KB
    icon ~Get Your Files Here !/13. Additional marketing psychology/1.1 Reciprocity principle.pdf 302.2 KB
    icon ~Get Your Files Here !/13. Additional marketing psychology/2. Information gap theory - common in headlines that don't tell everything.mp4 15.2 MB
    icon ~Get Your Files Here !/13. Additional marketing psychology/2. Information gap theory - common in headlines that don't tell everything.srt 4.1 KB
    icon ~Get Your Files Here !/13. Additional marketing psychology/2.1 Information gap theory.pdf 228.4 KB
    icon ~Get Your Files Here !/14. Conclusion/1. Thank you for taking the course.html 39 B
    icon ~Get Your Files Here !/2. Interviews as a part of your market research and consumer research/1. How to get feedback on business ideas & how to get expert feedback.mp4 57 MB
    icon ~Get Your Files Here !/2. Interviews as a part of your market research and consumer research/1. How to get feedback on business ideas & how to get expert feedback.srt 10.2 KB
    icon ~Get Your Files Here !/2. Interviews as a part of your market research and consumer research/2. Paid options to get business idea feedback.mp4 36.2 MB
    icon ~Get Your Files Here !/2. Interviews as a part of your market research and consumer research/2. Paid options to get business idea feedback.srt 6.9 KB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/1. Survey section introduction.mp4 15.7 MB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/1. Survey section introduction.srt 4 KB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/1.1 The interview as a part of market research.pdf 285.4 KB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/2. Creating an account in Google Docs so we can use Google Forms.mp4 8.1 MB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/2. Creating an account in Google Docs so we can use Google Forms.srt 3.8 KB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/3. Multi-page forms.mp4 30.6 MB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/3. Multi-page forms.srt 6.7 KB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/4. Finishing the course customer feedback form.mp4 17.6 MB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/4. Finishing the course customer feedback form.srt 5.4 KB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/5. Script for the feedback collection email.mp4 10.2 MB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/5. Script for the feedback collection email.srt 3.7 KB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/6. Customer feedback form results.mp4 49.6 MB
    icon ~Get Your Files Here !/3. Conducting surveys to do your consumer research/6. Customer feedback form results.srt 12.1 KB
    icon ~Get Your Files Here !/4. Focus groups/1. Focus group costs - few thousand and different if you do it or a firm.mp4 27 MB
    icon ~Get Your Files Here !/4. Focus groups/1. Focus group costs - few thousand and different if you do it or a firm.srt 8.5 KB
    icon ~Get Your Files Here !/4. Focus groups/1.1 Focus groups (1).pdf 203.4 KB
    icon ~Get Your Files Here !/4. Focus groups/2. How to run a single focus group meeting.mp4 30.5 MB
    icon ~Get Your Files Here !/4. Focus groups/2. How to run a single focus group meeting.srt 9.8 KB
    icon ~Get Your Files Here !/4. Focus groups/2.1 How To Run A Focus Group.pdf 233.8 KB
    icon ~Get Your Files Here !/4. Focus groups/3. consumer observation - ask consumers if you can observe them use your product.html 292 B
    icon ~Get Your Files Here !/5. Existing market research by firms/1. Using existing research by research firms.mp4 16.2 MB
    icon ~Get Your Files Here !/5. Existing market research by firms/1. Using existing research by research firms.srt 3.6 KB
    icon ~Get Your Files Here !/6. KPIs for innovation in startups/1. Section introduction - using data, analytics, and KPIs to do market research.mp4 5.1 MB
    icon ~Get Your Files Here !/6. KPIs for innovation in startups/1. Section introduction - using data, analytics, and KPIs to do market research.srt 1.7 KB
    icon ~Get Your Files Here !/6. KPIs for innovation in startups/1.1 Section introduction - market research by observing existing customers and traffic (1).pdf 225.1 KB
    icon ~Get Your Files Here !/6. KPIs for innovation in startups/2. Defining KPI and examples of KPI.mp4 43.9 MB
    icon ~Get Your Files Here !/6. KPIs for innovation in startups/2. Defining KPI and examples of KPI.srt 7.9 KB
    icon ~Get Your Files Here !/6. KPIs for innovation in startups/2.1 KPIs.pdf 119.7 KB
    icon ~Get Your Files Here !/6. KPIs for innovation in startups/3. KPI for innovation in a dating website startup.mp4 36.2 MB
    icon ~Get Your Files Here !/6. KPIs for innovation in startups/3. KPI for innovation in a dating website startup.srt 9 KB
    icon ~Get Your Files Here !/6. KPIs for innovation in startups/3.1 Dating+website+example+of+KPI.pdf 119.9 KB
    icon ~Get Your Files Here !/7. Google Analytics introduction to monitor your KPIs/1. Introduction to Google Analytics for tracking KPI and important data.mp4 77.4 MB
    icon ~Get Your Files Here !/7. Google Analytics introduction to monitor your KPIs/1. Introduction to Google Analytics for tracking KPI and important data.srt 15.5 KB
    icon ~Get Your Files Here !/7. Google Analytics introduction to monitor your KPIs/2. CAC (Customer Acquisition Cost) and LTV to make a strong profit & real example.mp4 85.5 MB
    icon ~Get Your Files Here !/7. Google Analytics introduction to monitor your KPIs/2. CAC (Customer Acquisition Cost) and LTV to make a strong profit & real example.srt 12.9 KB
    icon ~Get Your Files Here !/7. Google Analytics introduction to monitor your KPIs/3. User navigation flow in Google Analytics of your innovation or startup website.mp4 87.1 MB
    icon ~Get Your Files Here !/7. Google Analytics introduction to monitor your KPIs/3. User navigation flow in Google Analytics of your innovation or startup website.srt 14.1 KB
    icon ~Get Your Files Here !/7. Google Analytics introduction to monitor your KPIs/4. Quality of the traffic and secondary metrics in Google Analytics.mp4 64.8 MB
    icon ~Get Your Files Here !/7. Google Analytics introduction to monitor your KPIs/4. Quality of the traffic and secondary metrics in Google Analytics.srt 12.5 KB
    icon ~Get Your Files Here !/8. Extra way to do market research/1. Validating business ideas by starting small and testing them in the market.mp4 27 MB
    icon ~Get Your Files Here !/8. Extra way to do market research/1. Validating business ideas by starting small and testing them in the market.srt 8.3 KB
    icon ~Get Your Files Here !/9. Active listening/1. Active listening for your customer service.mp4 16.3 MB
    icon ~Get Your Files Here !/9. Active listening/1. Active listening for your customer service.srt 3.2 KB
    icon ~Get Your Files Here !/9. Active listening/2. Example of active listening and improved comprehension I had to go through.mp4 26.7 MB
    icon ~Get Your Files Here !/9. Active listening/2. Example of active listening and improved comprehension I had to go through.srt 5.3 KB
    icon ~Get Your Files Here !/9. Active listening/3. How to not lose a customer with bad support.mp4 17.4 MB
    icon ~Get Your Files Here !/9. Active listening/3. How to not lose a customer with bad support.srt 8 KB
    icon ~Get Your Files Here !/9. Active listening/4. Ask to rephrase to make sure you understood.mp4 20.1 MB
    icon ~Get Your Files Here !/9. Active listening/4. Ask to rephrase to make sure you understood.srt 3.3 KB
    icon ~Get Your Files Here !/9. Active listening/5. Listening skills exercise.mp4 4.8 MB
    icon ~Get Your Files Here !/9. Active listening/5. Listening skills exercise.srt 2.1 KB
    icon ~Get Your Files Here !/9. Active listening/6. Listening skills exercise - answer.mp4 17.1 MB
    icon ~Get Your Files Here !/9. Active listening/6. Listening skills exercise - answer.srt 4 KB
    icon ~Get Your Files Here !/Bonus Resources.txt 386 B

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